As a wife, mother of three, and proud community member for over 20 years, my journey into balloon design started at home — with a simple birthday party for my daughter.

What I didn’t expect was the reaction. The joy in the room, the way people gathered around it, the way it felt. Two weeks later, I had my first paying client. I hadn’t even planned to start a business.

That was 2017. Since then, I’ve come to believe something deeply: celebrations aren’t about decorations. They’re about moments — and moments deserve to be felt, not just seen.

So I stopped thinking like a decorator and started thinking like a storyteller. Every installation I build is rooted in your vision, your people, and the meaning behind your event. No templates. No repeats. Just design that’s made entirely for you.

Today, Event Designs by Sherry serves families, corporations, and venues across Metro Atlanta — bringing color, intention, and a little boldness to every space we touch.